Mentors
Learn from people who've done the admin, not just studied it
Our mentors are business coaches, bookkeeping and tax experts, and funding specialists who've walked tradespeople and service providers through the exact steps you're taking now. They know the paperwork because they've filled it out. They explain things in plain language because jargon doesn't help anyone actually start.
Business & admin mentors
They guide you through the day-to-day setup—choosing your business structure, setting up systems that work, handling the paperwork that feels overwhelming the first time. You'll work closely with them through Foundations and Admin, so the steps move from abstract to real.
Sarah Chen
Business setup & systems
Helped 200+ tradespeople register, structure their tax and set up admin that doesn't eat their day. Specialises in getting the paperwork done once, right, so it stays done.
Mike Rowbottom
Compliance & legal basics
Twenty years in trades himself before moving into business support. Knows which rules actually matter and which ones don't, and explains both in sentences that land.
Jade Williams
Day-to-day operations
Runs workflows and systems that let you spend time on the work, not drowning in admin. Builds the foundations of a business that scales without breaking.
Tax & funding specialists
Getting your head around tax and IRD requirements doesn't happen in a group session—it happens in a real conversation where you can ask the dumb questions without feeling rushed. And funding isn't magic; it's routes and paperwork explained as steps you can actually take.
David Okafor
Tax & IRD guidance
Accountant who speaks to humans, not spreadsheets. Takes the fear out of tax by breaking it into what actually matters for small trades and services.
Emma Kemp
Funding & finance
Knows the loan routes, grant schemes and investor options. Talks you through which fit your business and what the paperwork actually says beneath the jargon.
James Liu
Financial planning
Helps you map cashflow and pricing so your business actually works on paper before it has to work in real life. No guessing, no surprises.
One-to-one support when you need it
Every person on the programme is paired with a mentor for ongoing one-to-one check-ins. Group sessions teach the shape of things. But paperwork doesn't fit neatly into timetables—your mortgage paperwork, your IRD letter, your question about pricing—those get answered in a real conversation with someone who knows your business.
That's the bridge, not a wall. You're not left alone to interpret what you heard; you've got someone who can walk you through the next step.